Chinese fashion giant re-enters India five years after ban

The Chinese Chinese fast application in India was restarted five years after it was banned by Delhi, according to a deal with the Indian company Reliace Retail.

An official from the Reliance Retail, who did not want to call, told BBC that the company had entered into a long -term license deal with the parent company to sell manufacturers and the source in India on the platform. The group has not issued an official announcement yet.

In December, the Minister of Commerce of India, Joach Joyl, said that the re -entry of Shin to the Indian market comes with strict terms, which include providing all data within the country.

In 2020, India Shane and dozens of other Chinese applications were banned including Tiktok.

She said this was a response to data security fears and continued a rise in tensions with China after clashes between the armies of the two countries in a border area in the disputed Himalayas.

The application was launched in India on Friday night and has been downloaded so far by more than 10,000 people. It offers fashion clothes for less than 199 rupees ($ 2.30; 1.90 pounds).

She currently provides only to consumers in the cities of Delhi, Mumbai and Bangaluru, but will soon provide services throughout India, according to a notification on the application.

Over the past decade, Shane has moved from an unknown brand between the older shoppers to one of the largest fast -fashioned retailers in the world. Today, customers are shipped in 150 countries worldwide.

Before the ban, it became a great success in India as people gave a variety of options to buy modern designs at a reasonable price. The ban initially left a void in the Indian market, which was later operated by many local players.

Experts say that with Shein India, the Rellece Retail – the Indian billionaire MUKESH Ambani – varies from its current strategy of selling international brands through the leading AJIO retail stores.

Joyl told the Indian Parliament in December that the revival comes with strict conditions that give Rolnce Retail Control on its operations and data while it will be a technological partner.

He said that all customer and application data in India will be stored and Shin will not have any access rights.

Goyal also made it clear that the application has been banned in India, not “selling branded products”.

Shein will use India as a source to supply its global operations “and will help to rely on retail sale in” building network “and training Indian clothing manufacturers, as it aims to encourage the export of fabric and clothing from India, said an official from the Relination Retail.

The return of Sheen below the deal with the Rellence Retail is a rare exception to India’s ban on more than 200 Chinese applications over the past five years.

At that time, Indian officials said that the ban followed many complaints against “stealing and user data in a hidden way in an unauthorized manner.”

Tiktok’s Tiktok’s Tiktok and Combat Plugtionnown’s Battleground (PUBG) (PUBG) (PUBG).

However, PUBG was later renamed and released on the Indian market under the name Battlegrounds Mobile India (BGMI), which is held by Krafton India.

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